They perform well when sitting on a website amongst other information. Or, they could be created by a brand explaining something that aligns with their business - compound interest or how a piece of software works, for instance. Be InformativeĮxplainer videos could be purely informational, in the style of a documentary, explaining things like the orbits of planets or how evolution works. Explainer videos rarely outstay their welcome. Reading depends very heavily on the quality of the writer, and it’s easy to get distracted. Often, audiences would much prefer to sit and watch a few minutes of videos than wade through reams of text on the same topic. Any longer and you risk having viewers trail off before the call to action. In general, a great explainer video should be between :45 and 1:30. They engage audiences by breaking down complex topics into an easy-to-understand two-minute video. Keep it SimpleĮxplainer videos are all about simplicity. Part 2: What Makes a Good Explainer Video? 1. The package contains a range of poses, expressions and accessories and is very easy to use.ĭownload Doodle Animation – Female Character Now Add some personality to your explainer videos with this wonderfully designed doodle character. If you’ve been staying away from character animation in your projects because you think it might be complex, this After Effects template will sweep all of that away.
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